Interestingly, the study claims that the total number of Internet users in India has gone down from 49 million in 2008 to 47 million in 2009.
Of the 47 million users, 39 million consumers stay in urban areas, while 8 million reside in rural places.
(courtesy afaqs article on the same)
The fall seems to be due to the fall in occasional users, while regular users have gone up by 10%.
A whopping 71% of Internet users stay in the non-metros. Now you can go out and tell all those doubting thomases who brush the Internet aside as a metro phenomenon.
Other interesting findings, Of the regular Internet users, about 5 million also surf the Internet on mobile phones. About 80 per cent of the users are in the age group of 19-35 years.
For a snapshot of the Juxt Consult report for 2009, see this deck.
Snapshot Of Juxt Consult India Online 2009 Study
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